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[【E书资源】] Intangible Assets

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发表于 2010-6-7 11:46:06 | 显示全部楼层 |阅读模式
Intangible Assets: Measuring and Enhancing Their Contribution to Corporate Value and Economic Growth: Summary of a Workshop
By National Research Council




&#8226ublisher:  National Academies Press
•Number Of Pages:  124
&#8226ublication Date:  2009-12-09
•ISBN-10 / ASIN:  0309144140
•ISBN-13 / EAN:  9780309144148


Book Description:

Intangible assets--which include computer software, research and development (R&D), intellectual property, workforce training, and spending to raise the efficiency and brand identification of firms--comprise a subset of services, which, in turn, accounts for three-quarters of all economic activity. Increasingly, intangibles are a principal driver of the competitiveness of U.S.-based firms, economic growth, and opportunities for U.S. workers. Yet, despite these developments, many intangible assets are not reported by companies, and, in the national economic accounts, they are treated as expenses rather than investments.


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