Gray Markets: Prevention, Detection and Litigation

306372384

Gray Markets: Prevention, Detection and Litigation
By David R. Sugden




Publisher:  Oxford University Press, USA
Number Of Pages:  360
Publication Date:  2009-04-15
ISBN-10 / ASIN:  0195371291
ISBN-13 / EAN:  9780195371291


Product Description:

It's often said that the 21st century is characterized by a flat world in which globalization, technology, and the Internet have each contributed to level the economic playing field. But for companies that manufacture and sell their products internationally, the world is not exactly flat -- it is tilted. From cars to cigarettes to pianos to pharmaceuticals, products that were manufactured to be sold in other countries are finding their way back to the United States where they are sold through unauthorized and illegal channels. This unauthorized economy - the \"gray market\" - is growing in size and scope at an alarming rate: information technology manufacturers alone have estimated losses at $40 billion in annual sales. In Gray Markets: Prevention, Detection, and Litigation, David Sugden provides the first comprehensive analysis of the gray market as well as a blueprint for attorneys and businesses to prevent, detect, and litigate gray market

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