hunucce 发表于 2007-5-13 07:17:19

The Marine Corps Way: Using Maneuver Warfare to Lead a Winning Organization

The Marine Corps Way: Using Maneuver Warfare to Lead a Winning Organization
McGraw-Hill; 1 edition | ISBN: 007142377X | 256 pages | December 26, 2003 | CHM | 2 Mb

The Marine Corps Way shows managers at all levels how to apply the tactics and techniques of maneuver warfare to achieve overwhelming results in today's fiercely competitive market environment. The Marine Corps Way illustrates the power of maneuver warfare and shows you how to apply it directly to your business. You'll learn how to reshape your organization based on seven guiding principles:
* Targeting critical vulnerabilities
* Boldness
* Surprise
* Focus
* Decentralized decision-making
* Tempo
* Combined arms

You will also learn how to master the intangibles of any maneuver warfare-based approach and unlock the ingenuity and energy of your people by emulating the Marines' three leadership pillars:
* Setting the example for others to follow
* Taking care of those in your charge
* Investing in the leadership development of each and every member of the organization

The authors provide in-depth treatments of each principle and back them up with historical case studies - forty-six in all - that illustrate the principle in action, both on the battlefield and in the boardroom. Advancing these illustrations one step further, the authors also describe the modern-day techniques and practices that make the Marines such a successful organization and adapt them for application in business.



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